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Jonas Fors partners with Svenskt Kosttillskott and joins their ambassador team.

Svenskt Kosttillskott is a genuine Swedish premier quality supplement brand with their heart in health and workout. 

“I idolize everyone in the ambassador team for Svenskt Kosttillskott, what a group of amazing athletes, Jonas says. To get the opportunity to exchange experiences with them and the honor to represent Svenskt Kosttillskott in all my efforts feels just amazing. “

The collaboration involves product sponsorship, cross marketing, event appearances and digital marketing. 

“We [at Svenskt Kosttillskott] thinks it is incredible to have a person like Jonas in our team! Social Media and Ambassadors Manager Mattias Linqvist says. Even if it isn’t known to the general public, we know, as well as people engaged in motorsport that the sport is demanding and puts a lot of pressure on performance, both physically and mentally. This is where we come into play – to help Jonas perform on top before, during and after his races.“

Every order through this link will benefit our efforts without additional cost: https://click.adrecord.com/?c=40284&p=595

Double the fun going into Bristol

This upcoming weekend at Bristol is set to be great in every way possible, and all the main three divisions of NASCAR have big races coming up. It’s a Cup Series cut-off race, it’s the Xfinity Series regular season finale, and it’s the Playoff opener for the Truck Series.

First up is the Truck Series, where ten drivers have qualified for the playoffs, it’s pretty straight forward for everyone involved. Three rounds where the top 8 advance, and with the gap from Sheldon Creed in 1st down to Tyler Ankrum on 10th being only 24 points, these playoffs are wide open.

For the Xfinity Series season finale, the playoff field is pretty much set. The gap from Brandon Brown in 12th to Jeremy Clements in 13th is 49 points, so it’s going to take a minor miracle for Clements to make the playoffs. However, the win and you’re in-formula could easily change this and put Brown outside the playoff. I honestly don’t see this happening, but it’s racing, so anything can happen.

On Saturday night the first cut-off race of the Cup Series playoffs will take place. There are five drivers within 12 points around the cut-off line, and basically 13 drivers who can still fall out. Joey Logano (+51), Martin Truex Jr. (+38) and Austin Dillon (+36) are all somewhat safe to advance, if they just have decent races and stay in it to the end. Chase Elliott (+28 and Alex Bowman (+27) are in similar situations but are still going to have to score some stage points just to stay in full control of their own destinies. The first driver that has to be somewhat worried is Kyle Busch. Despite being 18 points clear of the cut line, he is still going to need a solid race to make sure he advances through to the Round of 12. I don’t think any of these drivers will have to be too worried about making it, but there is always the element of surprise in racing, and when it comes to NASCAR, always expect the unexpected.

Aric Almirola (+7), Kurt Busch (+7), Clint Bowyer (+3), William Byron (-3) and Cole Custer (-8) are all basically just racing each other, and just like the trio at Talladega, this will be the main group to keep an eye on if you want to see some exciting racing. With them all being well capable of finishing in the top 10, or maybe even scoring a win, these guys will race harder than ever for every stage point they can get, as one single point could be the difference between making the Round of 12, and being knocked out of the playoffs. Looking at the races at Bristol from earlier this year, all these drivers the speed to fight for the top 10 throughout, though for Almirola and Custer it ended in a pair of crashes, ultimately they are all very similar speed which is set to make this an incredible race. As we saw last time as well with the leaders, tempers will flare come the end of this race and I would not be too surprised if we see someone get turned for a spot in the Round of 12.

For Matt DiBenedetto and Ryan Blaney, Bristol is pretty much straight forward. Unless there’s a major crash taking out several of the previously mentioned contenders, both these drivers basically have to win to advance. They are only 25 and 27 points out respectively, but with the amount of points at least three of those five drivers are most likely going to score, these two will either have to be up front all day long, scoring the maximum points in all stages, or simply just win the race.

I would love to be able to predict what is going to happen at Bristol, but it is literally the me most unpredictable race of the playoffs in my opinion, simply because it’s a short track, with so much on the line for so many. However, Chase Elliott is going to follow up on his All-Star success and score the win, Blaney will have a great day score just enough points to advance, while Almirola will join Byron, Custer and DiBenedetto below the cut line and outside the Round of 12.

/Linus Broström

Simulatorracing blir en del av E-sporten i Sverige genom Svensk Eracing.

ESEN esports skapar tillsammans med NASCAR-föraren Jonas Fors Svensk Eracing för att ge den växande simulatorracingen i Sverige en plattform att mötas, tävla och växa. Det nya Eracing initiativet kommer att använda ett ligaformat som syftar till att antalet deltagare, fans, engagemang och kunskap om elektronisk racing.

– Det här är precis den serie som Svensk simulatorracing behöver för att ta sig in i E-sport Sverige, något som vi haft som vision när vi satte upp vår satsning på E-Sport. Vi vill bjuda in förarna från oval-communityt och från Road-communityt i Sverige till en och samma serie istället för att dela på dem som man gjort tidigare, säger Jonas Fors ansvarig FORS eSPORTS.

Första tävlingen Kappa Bar Cup sker i Oktober och kommer att innehålla ett tjugotal deltagare som kämpar för chansen att bli krönad som seriens mästare. Fans som tittar kommer att känna som de ser ett race från den traditionella motorsporten då regler och format är direkt taget från sporten. Under fem veckor kommer det att tävlas på fyra av klassiska tävlingsbanor – Charlotte Motor Speedway (Oval och Road Course), Laguna Seca, Phoenix Raceway och final på Pocono Raceway.

– Att Eracing kommer bli en av de största esportsegment är inte något som kommer ske i framtiden utan det händer nu. Vi kommer arbeta hårt för att även engagera de klassiska förbunden inom racing. Många av deras existerande medlemmar kör redan online och här finns också nya möjligheter att öka deltagarantalet. säger Johan Grape vd på ESEN esports AB.

Eracing är ännu inte allmänt förstått av många, men för att företag ska lära sig och delta i samma anda som offline racing har ett tydligt format och sponsormöjligheter skapats. Turneringen erbjuder företag bland annat möjligheten att sponsra en deltagares bil för 10,000 Sek. De sponsorpengar som kommer in kommer även förarna att få ta del av för att stärka deras möjligheter att utveckla sin simracingkarriär.

Ytterligare information och exakta datum kommer presenteras inom kort.

Kontakt
Jonas Fors
+46 704 02 31 52
Jonas@jonasfors.com

Sponsring & samarbeten
Johan Grape
+46 735 81 83 82
johan@esenstudio.com

Om FORS eSPORTS
FORS eSPORTS startades för ett år sedan för att skapa en digital avspegling av racingverksamheten. Sedan starten har FORS eSPORTS vuxit till Skandinaviens största e-racingteam i ovalracing och har för avsikt att bli ledande över hela iRacing-plattformen i Norden.

Kappa Bar 
Är nordens första restaurangkedja inom esport. Kedjan grundades 2016 och har i skrivande stund 7 restauranger inom Sverige. Kappa Bar har på kort tid blivit den självklara mötesplatsen för allt och alla med intresse för esport och gaming.

Om ESEN eSports
ESEN eSports är ett av Sveriges största esportbolag med en komplett infrastruktur för esport vilket innefattar egen esportarena, eventlokal, turneringsplattform, studio och tv-produktion med över 250 sändningar i ryggen. ESEN eSports är experter på liveproduktion och står bakom Nordens största esportturnering ”King of Nordic” under eget varumärke, men tar även på sig externa produktionsuppdrag för arrangörer och spelutvecklare. ESEN eSports är noterade på Spotlight Stock Market och har sina lokaler i Bromma, Stockholm.

The 2020 NASCAR playoffs are finally here!

It’s been a weird season so far, with COVID, iRacing, double headers, mid-week races and some driver controversies. But now, it’s finally time for the 2020 NASCAR Cup Series playoffs, and boy is it going to be good!

Kevin Harvick has dominated the whole season along with Denny Hamlin, together scoring half the wins of the regular season. So going in to the playoffs, these two obviously have the upper hand, starting out with more points than anybody else. Looking at the different rounds though, I’m not so sure it’s going to be just a walk in the park into the Final 4 for both of them.

Round of 16 is compiled of three short tracks, if you want to call Darlington a short track, but It sort of drives like one. Then the Round of 12 is Las Vegas, Talladega and the ROVAL at Charlotte. This is probably going to be the toughest round for most of the playoff drivers, mainly because Talladega is a free-for-all, and not everyone is great at road courses. So to get through this one, you are going to have to be outperforming your expectations every single race. The Round of 8 is two 1.5 mile tracks, with Martinsville as the cut-off for the Final 4, and that is going to be one heck of a race. Then the final is a Phoenix, where I’m expecting Harvick to win the Championship, should he make the cut for the Final 4.

Starting off though with the Round of 16, there are a few key points when looking at the field. Kevin Harvick and Denny Hamlin is one, with their domination and whether that will continue or not. He cut-off races throughout these playoffs being Bristol, the ROVAL and Martinsville makes for some really tricky situations for the drivers battling for those final spots at each cut. Will Matt DiBenedetto be able to score his first playoff points, and will he even be able to make it through the first round? What will Austin Dillon and Cole Custer be able to accomplish? These were the two drivers that got in solely based on their wins, so will they be able to back that up, or will they fall out straight away.

Then there is Kyle Busch. The reigning champion who is yet to win a race in 2020. He is going into these playoffs with three total playoff points. One from a stage win, and two from finishing the regular season in 9th place. Will he even be able to make it through the first round? I’m fairly confident he will, specially considering the speed he showed earlier this year at Darlington. He is always a contender at Bristol as well, so even if he doesn’t get his first win of the season in this round, I expect him to rack up enough points to go through.

My predictions for the Round of 16 and the drivers who will not advance are: Aric Almirola, Matt DiBenedetto, William Byron and Cole Custer. As much as I want DiBenedetto to go through, I just don’t think he will be able to pull it off. And putting Dillon through to the Round of 12? Well, that probably comes from him being my favourite driver, and me wishing him more luck and points than he will probably get.

/ Linus Broström

Predictions for an unpredictable Daytona

Coming up this weekend is what I consider, one of the most anticipated NASCAR races in a long time. Going in to the 2020 NASCAR Cup Series season finale, just about everyone has something to race for one way or another. The strategies will be all over the place, and a lot of the drivers will need to come into Daytona with completely different mind sets from one another. So, despite this probably being one of the most unpredictable races in years, I will do my best to predict exactly how this race is going to unfold.

 First and foremost is off course the bubble drivers. Clint Bowyer is all but locked in to the playoffs, and for him not to make the cut, William Byron needs to win both stages and finish the race at least 3rd, with somebody outside the top 16 winning the races. If he wants to control his own destiny however, he basically needs to make sure he survives long enough to finish 32nd. So expect Bowyer to hang out at the back for most of the race, either until Byron has failed to score enough stage points, or until enough people have crashed out.

Matt DiBenedetto (+9), William Byron (+4) and Jimmie Johnson (-4) will all have pretty much the exact same objective for the race, which is score as many points as possible, but still be there at the end. Sound simple, right? Not exactly, it’s anything but simple. Every single move these guys make throughout this race could make or break their entire season. So exactly how these guys will approach Daytona is almost impossible to predict. For Matt DiBenedetto I think it will be all about staying up front all race long. He’s got his Penske Racing affiliates to help him out, and those have been some of the fastest cars on plate tracks over the last few years. So if they can make their way to the front, those Penske boys will be doing all the blocking for him, making sure he’s 2nd or 3rd at the end of each stage, while one of them passes him off turn 4 to take the stage wins.

The fact that Byron and Johnson are teammates obviously doesn’t help their situations either, as they’ll have to work together while desperately trying to beat each other. “But there are two slots available, so why can’t they just work together and finish 15th and 16th in the standings?”. Because if somebody outside the top 16 wins the race, the cut-off line moves up, and only 15th place gets in. So then the issue becomes who is going to get the most stage points of the two throughout the race, and who is going to be leading come the last couple of laps? Rick Hendrick has probably got the toughest job of all team owners this week, as he can come out of Daytona with anywhere between two and four cars in the playoffs.

What about the guys already locked in to the playoffs? They’ve got nothing to race for, so why would they still need to score points? These are unfortunate misperceptions I see a lot of on from fans on social medias. Put simply, every position in the points standings is worth another playoff point. Kevin Harvick already secure the 15 points for wining the regular season, but 2nd place also gets an additional 10 points, 3rd place gets 8 points and then it drops one point per position down to 1 point for 10th place. So coming to the finish line in each of these stages, everyone will be doing everything they can to get as far up in the top 10 as possible, not to mention what it will be like at the end of the race. Cause even if you don’t score that one playoff point you get for a stage win, dropping or gaining a position on the last few yards, could end up being the difference between gaining or losing a point going in to the playoffs. These are points that you carry through each round of the playoffs as well, so it’s not just one point at start of the playoffs. It’s one point more to start off the Round of 12 as well, and potentially even the Round of 8.

Looking back at the cut-off races these last couple of years, it’s pretty obvious that one or two points could be the difference between advancing or your season being over. Now obviously different drivers are in different positions, like Denny Hamlin in 2nd and Aric Almirola in 8th have no chance of gaining a position, so I’m expecting them to be taking it easy in the first half of the race, to make sure they survive long enough to be there at the end to score just enough points to keep their positions. Drivers like Martin Truex Jr. and Joey Logano, Ryan Blaney and Chase Elliott or Kyle Busch, Kurt Busch and Clint Bowyer on the other hand who are all within a few points of each other, will most likely be pushing themselves to the limit most of the race to score just about as many points as they can to try and gain or retain that extra play-off points.

Then there is the final group of drives who just have one mission throughout the entire race, lead at the end of the final lap! The only way for the drivers outside the top 17 (inside the top 30) to get in to the playoffs is to win at Daytona. Erik Jones in 18th can get in without a win should absolutely everything go his way, but he needs to go into Daytona with the mentality of winning the race. How these guys approach the race will obviously (again) vary from driver to driver, but they cannot afford to put themselves in harms way and get involved in any wrecks what so ever, so I’m expecting most of these drivers to hang out back until we are halfway through the final stage. It’s all about risk versus reward for all these drivers, and if they are to win the race, first they need to make it the final stage, and ultimately lap 160.

A driver like Ricky Stenhouse Jr. will most likely put himself up front as quickly as possible and do everything he can to be in contention all day, but with that comes a great risk. It could reward him with a win, but it could just as well put him on the back of a tow truck. Of the drivers currently outside the playoffs, the five drivers I think have the best shot at winning their way into the playoffs are Tyler Reddick, Ryan Preece, Ricky Stenhouse Jr, Jimmie Johnson and Christopher Bell. Off course all 14 drivers have a good shot, but in the end, there are a total of 40 cars out on the track, and one little mistake from one of those drivers could end the day for half the field.

So, my predictions. Joey Logano will score his first win since Phoenix in early March, with Matt DiBenedetto and Jimmie Johnson securing the final two spots in the playoffs. Ricky Stenhouse Jr. will have led a lap by lap 30, the Joe Gibbs Racing Toyotas will go with their own weird pit strategy, and Penske Racing along with the Wood Brothers #21 will be 1-2-3-4 at some point during the race.

/Linus Broström